Monthly Archives: July 2013

Ep 6. What makes a Great Radio Ad?

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What Makes a Great Radio Ad
What Makes a Great Radio Ad

Find out what Frankenstien, Tea Towels and a hoard of Turkish Calverymen have in Common? David Counsell and David Pritchard go head to head discussing what makes a great radio ad. How do you get your radio ad to talk to the right people? What are the insider secrets that go into a great radio ad?

David and David discuss the way theatre of the mind works, what size budget you will need, how to write a great radio ad, and where you start.

Ep. 4 Are you spending too much on Phone Directories?

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Phone Directory books are getting smaller People are searching for phone numbers or business categories using Google Are you doing the same in the Phone Directory this year and hoping for a better result? What else can you do to reach your customers? Do you have a mobile friendly website so your customers can find…Continue Reading